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Interpreting Terpenes and Marijuana Strains

Interpreting Terpenes and Marijuana Strains

The cannabis industry is an industry of marijuana strains. Some wild marijuana strains fill the shelves of dispensaries in legal and medical states, but the names attached to them don’t actually tell the consumer anything about it. That is why Max Montrose started the Trichome Institute, and invented ‘interpening’ to analyze terpenes and their affects within cannabis, and how it can be used to truly understand marijuana strains.

Max has created a method for analyzing cannabis through what he calls interpening. Simply put, interpening is the interpretation of terpenes. For the uninformed, terpenes are the oils secreted from the cannabis(Link to terpene article)plant which give it specific smells, flavors and effects.

Take Blue Dream for example. One of the most popular marijuana strains out there today, almost every dispensary will carry Blue Dream on their shelves. The Trichome Institute decided to do some market research on this strain to see how authentic it really was. After getting six different grams of Blue Dream marijuana strains, Max and his team found great differences between every Blue Dream they had, from potency, to flavor, to effects. Four of the six strains weren’t even good enough quality so consume.

“Here’s what’s true. A lot of people also don’t care. A lot of people don’t give a shit, and that’s okay.”

Just like people are ok with drinking cheap, low-alcohol content domestic beer, people are ok with smoking low-quality, less potent, but mainly cheaper, marijuana strains. However beer has much stricter standards to ensure the same product every time, meaning cannabis has more risks to not knowing what’s in it, or if it is even the strain that was advertised.

Interpening Terpenes

However this will all be changing in the future as more people learn to analyze their cannabis to ensure its quality. With help from the Trichome Institute and their interpening courses, more and more people will be able to judge quality themselves, instead of just taking the budtender’s word for it.

“We’re the only company that has put together a standard operating procedure for what is cannabis flower quality and how to measure it objectively.”

From our understanding of indica and sativa marijuana strains and what they really mean to analyzing whether these titles even mean anything, Max goes in depth about misconceptions about cannabis and how we can inform the public to create a more knowledgeable consumer market.

Learn all about interpening, the Trichome Institute and the future of strain names on the newest episode of The Real Dirt with Chip Baker!

 

Heather Moore from Earl’s Leadville

Heather Moore from Earl’s Leadville

 

Heather Moore is the unofficial head grower/plant watcher of Earl’s in Leadville, Colorado. She is in charge of five greenhouses, hand watering all of the plants, and keeping an eye out for any issues in the grow.

After moving from Georgia about five years ago, Heather got a front desk job at a local dispensary, checking IDs and guiding customers to the dispensary area. After a grower for the dispensary left, Heather was offered his spot as a grower. With no prior experience, Heather asked tons of questions and figured out how to grow high quality cannabis through trial and error.

After leaving her first job, Heather was offered a grower position at Earl’s, one of the ‘highest’ elevation grows in the country. At over 10,000 feet, Earl’s is in a unique location to grow quality cannabis year-round with their greenhouses. All of Earl’s greenhouses are hand built, saving piles of money while still having some of the most high-tech environments.

If you’ve already heard Joel’s story, check out this episode of The Real Dirt Podcast with Heather and hear her point of view.

Craft Cannabis with Dave Perkins – The Real Dirt with Chip Baker

Craft Cannabis with Dave Perkins – The Real Dirt with Chip Baker

 

A little over a year ago, Dave Perkins moved to Washington with his family to pursue his dream of working in the cannabis industry. He would end up working with a cannabis consulting group that aided cannabis businesses in branding, promoting, and even growing their product. He currently works with Artizen Cannabis Company, one of the leading distributors of craft cannabis in the state of Washington.

From modernizing the technology inside the grow to finding the right buyers, Dave helps Washington cannabis brands find their footing and boost their visibility.

“It all comes down to different price points. Different quality. It’s all the same.”

The Washington cannabis market is constantly moving an changing, and staying on top of the trends is essential to staying on top of the industry. The competition in Washington leads to a fight over quantity and price more than quality. Whoever can produce the most decent quality cannabis that consumers still buy, will be the most successful.

Artizen has managed to meet this criteria while still providing some of the highest quality craft Washington cannabis in the state. As one of the top distributors in the state, Artizen grows a variety of strains, some well-known and others exclusive to the Washington cannabis industry. All of their cannabis is vigorously tested and monitored from seed (or clone) to harvest for a top-notch product that consumers love.

Listen to Dave’s story and where he thinks the cannabis industry is moving on this week’s episode of The Real Dirt Podcast!

Phishin’ For Weed

Phishin’ For Weed

The fast and the furious on the phish lot. Well not the Phish lot, but the parking lot High West cannabis. This was our first joint podcast with Mindful Millennial. We dive into Phish present past and future. Fish on !

The Healing Power of Cannabis, Ayahuasca & Plant Medicine

The Healing Power of Cannabis, Ayahuasca & Plant Medicine

Chip and Jessica Baker recorded this episode in the Amazonian jungles of Peru at Refugio Altiplano, an Ayahuasca Retreat. Jessica Baker is a world-renowned herbalist, acupuncturist, aromatherapist and educator. Jessica has taught at the Arcata Massage Collective, The Colorado School of Clinical Herbalism and is an Assistant Supervising Practitioner at the Colorado School of Traditional Chinese Medicine. She is also on the faculty of the Holistic Cannabis Academy and is a Cornerstone Business Leader at Women Grow.

Jessica first got into cannabis as an act of revenge (on a boy), but her cannabis activism really began in college when she became involved with the University of Georgia’s, Cannabis Action Network. This is also where she first met Chip Baker. Chip and Jessica discuss their rebellious pro-cannabis college escapades, the historic significance of plant medicine, the healing power of cannabis, their personal ayahuasca revelations and more on this episode of The Real Dirt.

Connect with Jessica Baker
Episode Transcript

This podcast is brought to you by Cultivate Colorado. Cultivate is one of the largest indoor horticultural suppliers in Colorado with two stores in the Denver Metro Area and free delivery from the Front Range to Pueblo. They are the place that commercial and personal growers go to for a wide variety of high quality soil, lights, hydroponics and expertise. They have everything you need to grow your dreams and cultivate your legend.

This podcast is brought to you by Denver NORML. Denver NORMLis an organization that advocates for the rights of every marijuana consumer in Mile High City, while also creating long lasting partnerships with local businesses that share our values: A deep love for the community, the Cannabis plant and a commitment to educate our audiences.

This podcast is also brought to you by Growers. Growers is a Colorado owned and operated soil and nutrient company, established in 2015. After 15+ years of experience as growers, they know how to make a consistent and effective line of soils and nutrients in an environmentally conscious way.

Inside the Medical Cannabis Industry in Puerto Rico

Inside the Medical Cannabis Industry in Puerto Rico

Andy Sack is the Director of Cultivation for PRICH BIO TECH in Puerto Rico. But, his journey to island life started at Kind Love in Denver, Colorado in 2012. While Andy was working for Kind Love, they won medical dispensary of the year in 2015 from Cannabis Business Awards, Best Flower 2016 from Westword, best flower at a dispensary 2016, Cannabis Business Awards and more.

About a year ago, he was offered an opportunity in Puerto Rico. After he got out there, he realized the legal medical cannabis scene there was extremely different than Colorado. The majority of the medical cannabis patients are women over the age of 60 who are using cannabis as an alternative to pharmaceutical options. Also, the governor passed a law that restricts flower sales to only terminally ill patients. Basically, despite the fact that Puerto Rico is super bankrupt, they’re actually regressing their cannabis laws.

PRICH BIO TECH holds the most licenses for any cultivation facility in the state. Formerly a pharmaceutical manufacturer, they currently have a 420,000 square foot grow. Most other facilities are still waiting for their licenses because of state disorganization and political turmoil. Additionally, even if those licenses were properly distributed, there isn’t not enough patients because the government is stalling distribution of medical cards. As Andy stated, “There’s mass confusion in the industry here in Puerto Rico in this moment. It’s kind of a hot mess.”

Stay tuned for more on what’s happening with medical cannabis legalization in Puerto Rico, behind the scenes of a 420,000 square foot grow, seeds, strains, genetics and more on this episode of The Real Dirt with Chip Baker.

Connect with PRICH BIO TECH

This podcast is brought to you by Cultivate Colorado. Cultivate is one of the largest indoor horticultural suppliers in Colorado with two stores in the Denver Metro Area and free delivery from the Front Range to Pueblo. They are the place that commercial and personal growers go to for a wide variety of high quality soil, lights, hydroponics and expertise. They have everything you need to grow your dreams and cultivate your legend.

This podcast is brought to you by Denver NORML. Denver NORMLis an organization that advocates for the rights of every marijuana consumer in Mile High City, while also creating long lasting partnerships with local businesses that share our values: A deep love for the community, the Cannabis plant and a commitment to educate our audiences.

This podcast is also brought to you by Growers. Growers is a Colorado owned and operated soil and nutrient company, established in 2015. After 15+ years of experience as growers, they know how to make a consistent and effective line of soils and nutrients in an environmentally conscious way.