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Online cannabis marketplace Leafly to go public

Online cannabis marketplace Leafly to go public

cannabis company Leafly is going public

In a historic year for Washington companies going public, Seattle-based Leafly, an online cannabis marketplace, will push the 2021 total even higher.

The company announced Monday it will go public through a special merger with New York-based Merida Merger Corp (Nasdaq: MCMJ). The transaction is expected to value Leafly at $385 million and add approximately $161 million of additional proceeds to the company.

The combined company will adopt Leafly’s name, and is expected to trade on Nasdaq with the ticker symbol “LFLY.” The company said it will list its shares once the merger is complete, likely sometime this fall.

According to PitchBook, 15 companies in Washington have gone public in 2021 so far, five more than last year’s total, and the most the state has seen in the last five years.

“Online retail shopping is in our DNA,” said Yoko Miyashita, CEO of Leafly, in an interview. “What you see is … this realization from consumers that say ‘Oh, (cannabis) is like any other retail product I can order online.”

Leafly earned $36 million in revenue last year, up from $30 million in 2019, according to its investor presentation. This year, revenue is expected to increase to $43 million, and grow roughly 50% annually through 2024.

Still, the company does not expect to be profitable until 2024, predicting it will lose at least $15 million in net income from 2021 to 2023.

The company makes money mostly through subscription fees it charges cannabis retailers who list their menus on Leafly’s platform. Customers place orders with retailers through the online site, but still have to go to the cannabis shop in person to pick up their product. Leafly does not take a commission from each transaction but does make money off ad sales from retailers.

The company said it has 4,600 paying retail subscribers, with approximately 55% of North American retail cannabis licensees on its platform and 125 million annual visitors.

Miyashita said cannabis retailers are “constrained” in their ability to advertise on major social media networks because of federal prohibition laws. Leafly’s platform, giving retailers and consumers an opportunity to reach each other, is “huge,” she said. “We have one of the largest audiences in cannabis.”

Weedmaps joins Nasdaq with $579 million infusion

Weedmaps joins Nasdaq with $579 million infusion

Weedmaps has been listed on thr NASDAQ

Cannabis advertising platform Weedmaps started trading on the Nasdaq on Wednesday in the wake of the completion of its merger with special purpose acquisition company Silver Spike Acquisition Corp.

The transaction brought California-based Weedmaps, a leading but sometimes controversial online marketplace for cannabis consumers and businesses, $579 million in gross proceeds, according to a news release.

In connection with the closing of the deal, Silver Spike changed its name to WM Technology. Its Nasdaq ticker symbol is MAPS.

Shares were up 9% Wednesday at more than $20 each.

The transaction was approved unanimously by Silver Spike’s board of directors. It also was approved by stockholders at a special meeting last week.

Chris Beals, Weedmaps chief executive officer, said in a release that the merger will enable the company to accelerate its growth as it benefits from ongoing legalization across the country.

For the year ended Dec. 31, 2020, the company generated net income of $39 million on $162 million in revenue.

Weedmaps, which has been operating as WM Holding Co., has run into issues with regulators in recent years.

In early 2018, California regulators ordered the company to stop carrying advertising from illegal cannabis retailers.

Weedmaps also was the focus of a federal investigation at least partially tied to its relationships with licensed and apparently illicit California companies.

Cannabis Stocks: Understanding the Market

Cannabis Stocks: Understanding the Market

With Canada’s legalization passing this year, the stock market, more specifically cannabis stocks, are exploding.

The United States was the largest legal cannabis industry in the world with just the few states that have legalized. That all changed when Canada legalized cannabis on the federal level.

Canada created a national industry that spans the entire country, with a government managed program that handles distribution. Being the first first-world and G-7 country to enact widespread legalization, Canada’s stock market has seen a surge in new cannabis IPOs.

Cannabis Stocks in the US

Canada has the ability to allow cannabis businesses to go public now that it is legal. The United States still classifies cannabis as a Schedule 1 narcotic with no evidence of medical benefits (I still laugh out loud when I type that), and such does not allow legal, recreational cannabis companies to participate in the national stock market.

This puts cannabis businesses in the US in an awkward position. Unless they are an already listed pharmaceutical company that is creating a cannabis-derived medicine. Also with hazy laws currently regarding CBD, companies like Charlotte’s Web are able to be listed.

Other than CBD companies and pharmaceutical companies, the main stock options related to the legal cannabis industry is the supply businesses, i.e. the pick and shovel sellers. To elaborate, during the gold rush, a bunch of people may have gotten rich by finding some gold, but a lot more people got rich selling the picks and shovels to find it.

The majority of cannabis-related stock options in the US currently consist of packaging companies, safety technology companies, equipment companies (hydroponic equipment distributors), consultants and R&D companies or pharmaceuticals.

Cannabis Stocks in Canada

Due to Canada’s new laws and accessibility to the CSE (Canadian Securities Exchange), businesses operating in legal cannabis states in the US have started to list their companies north of the border. Companies like MedMen Enterprises and Green Thumb Industries are American companies that will be listed on the CSE.

It would appear that the majority of companies from the US joining the CSE are vertically-integrated, with businesses throughout the country in many different realms of the industry, from real estate to licensing to distribution. And while it is more difficult to invest in the Canadian stock market from the United States, it is possible.

Other than American companies listing their companies on the CSE, the majority of cannabis stock in Canada is, well, Canadian. With no worry of federal scrutiny, cannabis businesses in Canada can operate without problems from the government, build businesses and eventually list them. For this reason the CSE is expected to consistently list more and more Canadian cannabis stocks as the new industry grows and more businesses thrive.

So while Canada’s new industry is quickly expanding and opening up stock options in the Canadian stock market, the US market in terms of cannabis stocks is still struggling. The larger companies that are taking advantage of the CSE from the US are already multi-billion dollar companies, and thus will be highly sought after stock.

It most likely won’t be until federal legalization passes in the states that we will see cannabis stocks really start to appear for Americans to add to their portfolios. For now, you can invest in pharmaceutical companies, holding companies, and some others. It is also possible that if demand grows enough for the American cannabis stocks listed in the CSE, it will become easier to invest from the states. What will happen is still uncertain.